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FTC Finalizes ​“Click to Cancel” Rule

The FTC’s 230-page final Rule applies to any person who sells, offers, charges, or otherwise markets a good or service with a ​“negative option feature,” which includes automatic renewals, continuity plans, and free-to-pay conversions, among others. (1) Prohibition on Misrepresentations: The final Rule prohibits sellers from misrepresenting any Material fact while marketing using negative option features—even if that […]

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